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Good to know, 14 December 2011

What do you think of Google’s ‘Good to know” campaign? I like it and it makes me trust Google more. It’s informative and balanced. It’s a useful reminder of why it’s important to know how to protect your privacy on the web and the value of Google knowing your preferences. I also like the use of illustration which makes the campaign feel human and unintrusive.

John Naughton who writes about technology for the Observer may disagree. A few weeks ago he wrote a column in which he said we hand over our identities to brands like Facebook, YouTube and Google. He says they intend to intrude ever more deeply into our lives to attract the targeted advertising that will pay for the huge investment in servers, developers and other infrastructure it takes to offer their services.

If Google has made it easy to switch our preferences off, then surely it’s up to us to be responsible for how much we want brands to know about us?

 

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2012-01-31 12:25 RICHLeona26

That's great that we can get the home loans moreover, it opens up completely new possibilities.

2012-01-31 13:17 business loans

Cars and houses are expensive and not every person is able to buy it. But, business loans are invented to help different people in such kind of cases.

2012-02-02 04:39 mortgage loans








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